Creative Direction - Motion & Post production| Motion Designer & Generalist Artist| 13+ Years Global Experience (Canada, UAE, India)| End-to-End Specialist
Client: Climaty AI
Project: Programmatic+ Product Presentation Deck
Role: Visual Designer
Deliverable: End-to-end presentation design (15+ slides)
Objective: Position Programmatic+ as a differentiated, AI-powered, carbon-intelligent media solution for global brands.
Climaty AI is building the world’s first all-media carbon intelligence platform powered by Agentic AI. The goal of this deck was to clearly communicate:
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What Programmatic+ is
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How it differentiates from standard programmatic
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Its scale and global capabilities
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Its performance and outcome-driven model
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Channel strength (YouTube, CTV, Gaming, Web, etc.)
The Challenge:-
The product itself is complex: AI-powered, Cross-device, Multi-format, Sustainability-focused, Outcome-driven.
The challenge was to:
Simplify technical messaging, Maintain credibility with enterprise clients, Avoid clutter, Create a premium, future-forward visual identity, Ensure consistency across 15+ slides
Design Strategy:-
Establish a Clear Visual System:
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I developed a modular visual language built around blue & neon accent gradients (tech-forward tone)
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Soft circuit-pattern backgrounds (AI/data narrative)
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Card-based layout structure
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Consistent rounded header components
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3D monochrome iconography for clarity
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This ensured every slide felt connected while serving a different communication goal.
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